Display package



Jan. 8, 1963 F. w. FIELDING 3,072,247

DISPLAY PACKAGE Filed Nov. 28, 1960 2 Sheets-Sheet 2 um NWL PM W ,4 f A:

ATTORNEYS.

United States Patent 3,072,247 DISPLAY PACKAGE Francis W. Fielding, New Orleans, La., assignor to Longslield Brothers, Inc, New Orleans, La., a corporation of Louisiana Filed Nov. 28, 1960, Ser. No. 72,169 3 lClairns. (Cl. 206-=45.3i)

This invention relates to cartons and more particularly to folded paper board cartons for packaging one or more relatively small articles.

In packaging single or multiple articles, such as toiletries of various kinds, condiments, flashlight batteries, and loose articles such as candies, nails, screws and the like, it is desirable to provide a pack-age having extended areas at one or more sides for graphic display material. Such articles are commonly sold through counter racks or displays and attractive packaging is of extreme importance.

Cartons for such purposes must also be inexpensive to manufacture, easy to assemble and fill and capable of being shipped flat before filling. The principal object of the present invention is to provide a carton satisfying all of these various requirements.

Another object is to provide a carton which can be shipped fiat in pre-glued condition and can be filled and completed by a simple filling operation either by hand or by automatic machinery without the necessity of any further gluing or fastening.

According to a feature of the invention, the carton has a relatively large flat base panel supporting the article or articles in its central portion and projecting beyond the article or articles to provide a relatively large display surface. The base panel may be formed with an opening therein through which the articles are visible, which opening may be covered if desired by a transparent sheet.

A further object is to provide a carton in which the article or articles are retained by foldable side panels held in assembled position by triangular Webs foldably connected to the side panels and to extensions of end panels Without gluing or other fastening.

The above and other objects and features of the invention will be more readily apparent from the following description when read in connection with the accompanying drawings, in which:

FIGURE 1 is a perspective view of a carton embodying the invention containing a single article looking from the front;

FIGURE 2 is a perspective view of the carton of FIG- URE 1 looking from the rear;

FIGURES 3 and 4 are sections on the lines 3-3 and 44, respectively, of FIGURE 2;

FIGURE 5 is a section on the line 5-5 of FIGURE 1;

FIGURE 6 is a view of the blank from which the carton of FIGURES l to 5 is formed;

FIGURES 7, 8 and 9 are perspective views looking from dillerent angles of an alternative form of cartons; and

FIGURE 10 is a view of the blank from which the carton of FIGURES 7, 8 and 9 is formed.

The carton of the present invention in either of the embodiments shown, or in other modifications thereof, is intended to contain one or more relatively small articles of the type which are commonly sold by display type selling, although the same construction could, of course, be used for larger articles of difierent types. It is also contemplated that in some cases the carton will contain a single article and in others it will contain a plurality of similar articles held in side-by-side position or in a loose random relationship. Where an article is referred to hereafter in the description and claims it is therefore intended that this term shall include within its scope either one article or a plurality of articles.

3,972,247 Patented Jam. 8, l 9623 Referring first to FIGURE 6, the carton is formed of a single sheet of paper board or the like cut and scored to define various panels, flaps and webs. The carton blank, as shown, is generally rectangular and is formed adjacent to one end with a base panel 1-9 extending the full width of the carton and defined at is ends by fold lines 11 and '12. The base panel ill is of a width substantially greater than the width of the article to be packaged and is of a length substantially equal to the length of the article. It is preferably formed in its central portion with an opening 13 through which the article is visible and which may, if desired, be covered by a transparent sheet 14 of cellophane, or the like.

At one end the base panel is joined to a short gluing flap 15 through the fold line 11 and at its other end is joined to an end panel 16 through the fold. line 12. The end panel 16 is of a frusto wedge shape with a central rectangular portion of a size to overlie the end of the article and with side extensions terminating in fold lines 17 at acute angles to the fold line 12 and to the edges of the blank. The central portion of the end panel 16 is foldably joined through a fold line 18 to an upper panel 19 of the same length as the base panel and of a Width sufiicient to overlie the article completely. The opposite end of the upper panel is joined through a fold line 21 to a second panel 22 similar to the end panel 16 and having side extensions defined by fold lines 17. Side panels 24 are foldably joined to the opposite sides of the upper panel 19 by fold lines 2.5 and are adapted to fold down- Ward from the upper panel toward the base panel in the completed carton to overlie the opposite sides of the article and retain it in place. In the construction shown, the side panels 2d are of a width to reach substantially completely to the base panel so that the article will be substantially completely enclosed although they could, if desired, be made narrower to terminate spaces from the base panel.

In order to hold the side panels 24 in properly assembled position, triangular webs 26 are provided each foldably joined to one of the end panel extensions through the fold lines 17. The triangular Webs 26 are respectively foldably connected to the ends of the side panels 24 and are adapted to fold in against the extensions of the end panels in the completed carton to hold the side panels in the desired erected position. Where the carton is to be filled before gluing, the webs 2.6 may be foldably connected directly to the ends of the side panels by means of fold lines forming extensions of the fold lines 18 and 21. However, where the carton is pro-glued before erecting and filling, additional triangular webs 27 are provided foldably connected to the webs 26 along fold lines which are extensions of the fold lines and Z1 and foldably connected to the ends of the side walls by angular fold lines 23 which lie at acute angles to the fold lines 18 and 25, as shown. The angles of the fold lines 28 are not critical, but are so selected as to enable the side panels to be folded in to their erected position, as described hereinafter, without creating interference between the several panel portions. It will be noted that the several fold lines 13, 21, 17, 25 and 28 all meet at common points, indicated at 29, at the corners of the erected carton.

With the blank cut and scored, as described, it may be completed by folding glue flap 15 under the base panel Ill, as seen in FIGURE 6, and folding the blank upon itself about the fold line 18 so that the outer edge of the end panel 22 will overlie and be secured to the glue flap 18. In this condition, the glued carton is flat and can be shipped flat to the desired point of filling.

For filling the carton, the ends of the fiat pre-glued blank may be pressed together to cause the end panels 16 and 22 to move upward at right angles to the base panel 10 and upper panel 19. In this condition of the carton, the side walls 24 and the webs 27 lie in the plane of the upper panel 19, as shown in dotted lines in FIG- URE 5, while the webs 26 lie in the planes of the end panels. In this condition of the carton, the article to be packaged may easily be loaded therein and the final erecting operation is now ready to be performed.

To complete erection of the carton the extensions of the fold lines 13 and 21 beyond the upper panel 19 are pressed inwardly toward the base panel so that the webs 26 and 27 approach a position in the same plane with each other and at angles to the planes of the end and side panels. As the fold lines are continued to be pushed inward and toward the base panel, the webs 26 will fold in flat against the extensions of the end panels and the side panels will move to a position approximately at right angles to the base panel and upper panel 19. As the side panels reach this position, the webs 27, which have been swung out of the planes of the side panels, will move back into the planes of the side panels, as shown in FIGURES l to 5. In this position of the parts the assembly is completed without the necessity of any further fastening or gluing steps and the article is substantially completely enclosed by the central portion of the base panel and end panels and by the upper panel and the side panels.

It will be seen that in the complete package, as best seen in FIGURES 1 and 2, there are flat extensions of substantial area on the base panel which are exposed to receive graphic printed matter so that an extremely attractive display package is produced. It will furthermore be apparent that the carton of the invention can be manufactured simply and inexpensively and is readily adapted to either machine or hand filling in an extremely simple process involving only simple folding operations. When completely erected the carton retains the article securely against any accidental removal, but is relatively easy to open simply by lifting one or both of the side panels to enable the article to be slipped out of the carton.

The carton of FIGURES 7 to 10 is generally similar to that of FIGURES l to 6, but is peculiarly adapted for a hanging type display of articles in which a series of cartons are supported on rods on a display unit. Parts in the carton of FIGURES 7 to 10 corresponding to like parts in FIGURES 1 to 5, are indicated by the same reference numerals, plus 100, for brevity of description.

The blank, as shown in FIGURE 10, is similar to the blank of FIGURE 6 with the exception that the base panel 110 is of substantially greater length than the article to be packaged and the glue flap 115 is foldably connected to the end panel 122 remote from the base panel rather than to the base panel itself. The upper panel, side panels and webs are of substantially the same construction as shown in FIGURES 1 to and cooperate with each other in the same manner.

To complete the carton of FIGURES 7 to 10, the blank is folded on itself about the fold line 113 with the glue flap 115 engaging and securing itself to the base panel 116* at a point spaced from the outer end thereof. This leaves a portion of the base panel projecting beyond the end wall 122 of the carton to provide a greater display area for graphic material. In addition, the outer edge portion of the base panel may be formed with an opening 131 therein for supporting the carton on a rod on a display rack.

The carton, as shown in FIGURES 7 to 10, is adapted to contain two similar relatively small cylindrical articles 132 in side-by-side relationship with the ends of the articles supported by the end walls 116 and 122 with the side portions of the articles engaging and supported by the base panel, the upper panel 119 and the side panels 124. The base panel may be formed with a display opening 113 of smaller size than the overall projecting area of the articles so that the articles are visible in the package but are re- 4 tained by overlapping the opening and engaging portions of the base panel.

Either of the carton constructions as described can also be used to package a plurality of small articles held in random relationship with each other. For this purpose the opening in the base panel may be omitted but is preferably provided and is covered by a transparent sheet, as shown at 14 in FIGURES l to 6. The filling procedure is similar to that described above except that one of the side panels is folded in to its erected position before filling and the desired number of articles are then poured into the carton from its other side, after which the other side panel is folded in to its erected position.

While two embodiments of the invention have been shown and described in detail, it Will be understood that they are for the purpose of illustration only and are not to be taken as a definition of the scope of the invention, reference being had for this purpose to the appended claims.

What is claimed is:

1. A carton in combination with at least one article comprising a flat base panel longer and wider than the article to be packaged, an end panel foldably joined to one end of the base panel having a central portion overlying one end of the article and side projections terminating in edges at acute angles to the base panel end, an outer panel foldably joined at one end to the central portion of the end panel, a second end panel similar to the first named end panel having its central portion foldably secured to the other end of the outer panel, a flap fold'ably secured to the second end panel to the base panel and adhesively secured along a transverse fold line spaced from the other end of the base panel to leave a portion of the base panel projecting beyond the second end panel, side panels foldably secured to the sides of the outer panel, triangular webs foldably joined to said edges of the end panel side projections and folded in against the side panel extension, and triangular webs foldably joined to other edges of the first named webs and to the ends of the side panels.

2. A carton in combination with at least one elongated article comprising an elongated rectangular base panel overlying one side of the article to be packaged at its central portion widthwise and having side extensions projecting beyond the sides of the article, end panels foldably joined to the base panel each having a central portion overlying one end of the article and side extensions terminating in edges at acute angles to the plane of the base panel, an outer panel foldably joined at its ends to the central portions of the end panels and held thereby in spaced parallel relationship to the base panel overlying the other side of the article, side panels foldably joined to the sides of the outer panel and folded toward the base panel and overlying opposite sides of the article, a triangular web foldably joined to each of said edges of the end panel extensions and folded in against the end panel extensions respectively, and means foldably connecting other edges of the webs respectively to the adjacent ends of the side panels.

3. The carton of claim 2 in which the base panel is formed with a central opening therein smaller than the article but through which at least a portion of the article is visible.

l iefereutes Cited in the file of this patent UNITED STATES PATENTS 256,064 Smith Apr. 24, 1882 1,896,721 Richards Feb. 7, 1933 2,105,025 Curtis Jan. 11, 1938 2,521,184 Paige Sept. 5, 1950 2,781,159 Copeman Feb. 12, 1957 

1. A CARTON IN COMBINATION WITH AT LEAST ONE ARTICLE COMPRISING A FLAT BASE PANEL LONGER AND WIDER THAN THE ARTICLE TO BE PACKAGED, AND END PANEL FOLDABLY JOINED TO ONE END OF THE BASE PANEL HAVING A CENTRAL PORTION OVERLYING ONE END OF THE ARTICLE AND SIDE PROJECTIONS TERMINATING IN EDGES AT ACUTE ANGLES TO THE BASE PANEL END, AN OUTER PANEL FOLDABLY JOINED AT ONE END TO THE CENTRAL PORTION OF THE END PANEL, A SECOND END PANEL SIMILAR TO THE FIRST NAMED END PANEL HAVING ITS CENTRAL PORTION FOLDABLY SECURED TO THE OTHER END OF THE OUTER PANEL, A FLAP FOLDABLY SECURED TO THE SECOND END PANEL TO THE BASE PANEL AND ADHESIVELY SECURED ALONG A TRANSVERSE FOLD LINE SPACED FROM THE OTHER END OF THE BASE PANEL TO LEAVE A PORTION OF THE BASE PANEL PROJECTING BEYOND THE SECOND END PANEL, SIDE PANELS FOLDABLY SECURED TO THE SIDES OF THE OUTER PANEL, TRIANGULAR WEBS FOLDABLY JOINED TO SAID EDGES OF THE END PANEL SIDE PROJECTIONS AND FOLDED IN 